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Spotlight on Sustainable
Business
Issues relating to the environment
and sustainability have never
been more prominent. Indeed,
green is all around you: from
business best sellers and
conferences on the subject to an
outpouring of media coverage
and new business incentives
(and regulations) around the
world. John Doerr, the Kleiner Perkins Caufield & Byers investment banker behind such business
successes as Google and Amazon.com, says, “Green could be the largest economic opportunity
of the twenty-first century.”
Profit Online: Added Value
Online Exclusives
But how can an enterprise—with responsibilities to shareholders, employees, customers,
partners, and the community it serves—implement sustainable business practices that will
have a long-term effect without inviting short-term hardship? Profit Online presents a collection
of content that will help you think about the business value of green and the strategic
advantage it could give your enterprise.
Visit oracle.com/profit/addedvalue.
Other Highlights
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