City University of New York took on a massive upgrade of
its Oracle’s PeopleSoft system with minimal budget—and
the results are getting an A+ from people throughout their
multiple campuses. —By Ann C. Logue
IT, WITH HONORS
20
Cover: Bob Adler
EDITOR’S NOTE
4 A MISSION WITH LEGS
The test of a mission statement is what you can do
with it after you put it in to place.
—By Margaret Terry Lindquist
VIEWPOINT
6 BEYOND THE BUZZWORDS
The four principles of Oracle’s fastest-growing
business: Oracle Fusion Middleware 11g
—By John Matelski
7 FORWARD THINKING
APPLICATIONS UNLIMITED
11 THE LATEST APPLICATIONS
RELEASES AND INTEGRATION PLANS
Insight into Oracle’s unique applications strategy from
the Oracle executives who are driving the future of
business applications.
OPEN INDUSTRY STANDARDS
15 OPEN FOR BUSINESS
Oracle’s 32-year commitment to open standards minimizes integration costs and prevents vendor lock-in.
—By David Baum
ORACLE FLEXCUBE
25 BANKING ON MOBILE
Japan’s Jibun Bank is designed specifically for mobile
phone access—and it’s paying off for consumers.
—By Molly Rose Teuke
ORACLE APPLICATION INTEGRATION ARCHITECTURE
29 A PERFECT CONNECTION
Oracle works with Ciena and Sierra Atlantic to create
new integration paths for users of Agile and Oracle
E-Business Suite. —By Ann C. Logue
ORACLE HYPERION
33 SPEEDY DELIVERY
CEVA Logistics consolidates its financial management
systems in six months—on time and on budget.
—By David A. Kelly
AUTOMOTIVE INDUSTRY
37 A COMPLETE BUSINESS ENGINE
Auto manufacturer Maruti Suzuki accelerates growth
with a complete set of Oracle technologies and
business applications. —By Tony Kontzer
COMPLETE STACK
41 PARTNERING FOR EFFICIENCY
A tight relationship between EMC and Oracle delivers
business process improvement and better visibility.
—By Tony Kontzer
OPERATIONAL EFFICIENCIES
45 DECKED OUT FOR THE FUTURE
Decking material manufacturer Trex streamlines
and simplifies operations with Oracle’s JD Edwards
EnterpriseOne 8. 12. —By Carol Hildebrand
SOCIAL MEDIA AND COLLABORATION
49 CULTURE SHOCK 2.0
Learn strategies that can
help your company catch
the Enterprise 2.0 wave.
—By Monica Mehta
COMMUNITY
52 WORKING AGAINST
THE ODDS
Oracle program helps U.S.
military veterans get on-the-job training—and get
back into the workforce.
—By Kate Pavao
